Bean selection:
The Coffees we select are from the world’s freshest and finest Arabica beans. These top-quality beans are milder and more flavorful but also more expensive than the harsher Robusta variety. Robusta beans are predominantly used in canned and instant coffees. The world’s coffee growing regions can be found in a relatively narrow band near the equator. Highest quality coffees are usually grown at altitudes over four thousand feet. Climate, soil conditions, plant treatment and processing techniques all play a key roll in creating a coffee’s flavor profile.
Tasting:
Before purchasing, beans are test roasted in a sample batch, ground and then brewed. The resulting brew is taste tested to determine its quality. This process called cupping, involves careful, expert evaluation of each sample for a long list of flavor characteristics. Landmark Coffee Beans are selected and cupped exclusively by experts with generations of experience.
The roaster and the process:
Roasting fine coffee is truly an art. One of the most critical elements is using equipment which perfectly controls the temperature and duration of the roast process. The correct ratio of temperature to time (roast profile) is critical in optimizing the flavor characteristics of any given variety of coffee bean. Landmark coffee is roasted exclusively by experienced professionals who know the exact roast profile for dozens of different coffees and blends. After thousands of roasts, they have developed an “instinctual feel” for the look and aroma of all our coffees and blends in every stage of roasting.
Coffee changes during roasting:
During the roasting process, many complex flavor components in the beans are developed. For example, carbohydrates within the bean become caramelized. The darker the roast, the more caramelization occurs and the darker the beans become. Also, moisture in the beans vaporizes and CO2 gases are formed causing the beans to “puff-up” and become brittle. This also means that the darker the roast, the bigger and lighter weight the beans become. Dark beans look shiny because the longer, hotter roasting causes oils trapped within the beans to be released and drawn to the surface. All of these changes profoundly affect the flavor of the coffee in the brewing process.
Once roasted, coffee beans need to be handled properly to yield a great tasting cup. Please click on grinding, storing and packaging as well as the Checklist for the Perfect Cup for complete details.
Landmark Coffee will be the best coffee experience you’ve ever had. Our mission is to provide the highest quality coffees at the lowest possible price. Additionally, we strive to provide the highest standard of customer service.
As a result of years of providing a consistent, “great value” in coffee to thousands of customers we have developed a very large, loyal following. We know how important our customers are to us. Please tell us about your Landmark Coffee experience.
